After working in the big theaters in Buenos Aires, the marplatense theatrical producer decided to move to an art developing Salta in 2002.
Here are the 10 things you need to know about him:
1. Though he took on acting as a hobby during his teen years, his real passion was in the behind the scenes of shows productions. Intuitively, during that time, he would handle the sales box, the show's advertisement and the profits distributions. "If there were any".
2. He asked actor Miguel Angel Solá, who once attended one of his underground shows, to give them a seminar about theater. Then he was able to work up the courage to ask the producer from "Los Mosqueteros del Rey" (the show Solá was starring in at the time) for a job. The result? He started out as an office-box boy and a production assistant in his spare time. Forward a few seasons, and he had become an Executive Producer in Buenos Aires.
3. He decided to stay in Salta because of the effort that was being put at the time to make it the cultural center of the north of Argentina. This was the challenge he was looking for.
4. Raúl Costaguta invited him to discover the Huerto venue and he immediately fell in love with it's infrastructure and functionality.
5. He believes political years to be the most difficult for the theater scenario; when advertisement becomes complicated during politicians campaigns. Despite this fact, Clasadonte firmly believes the best way to promote shows at all times it's the "mouth to mouth" approach.
6. His first impression of the salteño audience was that the locals have a very conservative attitude behind closed doors and something very curious and extroverted outside their homes.
7. The biggest struggle with people's acceptance of alternative thinking was when they brought "5 Mujeres con el mismo vestido" ("Five women wearing the same dress" by Alan Ball). The topics covered in the show were still quite controversial for the region, people left the theater horrified. When there was no applause at the end; he knew he'd be in trouble the next day. Trouble came in the shape of reader's letters complaining in the Salta newspapers.
8. He never allows personal convictions or style to become any sort of an issue when deciding to work with upcoming shows.
9. During his career he highlights the american play "Rompiendo códigos" ("Breaking the code" by Alan Turing) with the brilliant performance of Arturo Puig (one of his favorite actors) the direction of Alejandro Maci and a set design by Emiliano Basaldúa, the former director of the argentinian Teatro Colón. He considered this to be one if his most important learning experiences.
10. He brought Salta plays from Buenos Aires' underground rebel director, José María Muscari, which were a challenge to the local audience at the time. Later on, they'd do a project together with actors from the province which gave place to a semi-staged play created 100% from improv called "Folclore Dark". The scripts from these performances were re-adapted in their aesthetic to create a solid contrast. In his own words, it was "pretty substantial".
Great article!
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